Revolut Australia CEO Matt Baxby Interview: 1M Customers

Revolut Australia CEO Matt Baxby: From 3 Employees to 1 Million Customers and Profitability.

Revolut Australia CEO Matt Baxby has done what most Australian neobanks couldn't: reach 1 million customers and profitability. Six years after soft-launching with three employees during a global pandemic, the Revolut Australia CEO sits down with Dexter Cousins on Fintech Chatter to discuss the journey from travel FX startup to 30-product super app, the $250 million saved for Australians, and the ambition to become the country's number one finance app. More importantly, Matt Baxby reveals the hiring philosophy and culture that made it all possible.

This interview was recorded on 4 February 2026.

How Revolut Australia Reached 1 Million Customers and saved them $250M

Dexter Cousins: Matt, congratulations on a massive milestone. Let's start with the big news: Revolut Australia has just hit 1 million customers. Take us through what that means.

Matt Baxby: Thanks, Dexter. Yeah, we crossed 1 million customers at the end of January, which is a really proud moment for the team. But what's more meaningful to me is that we've saved Australians close to $250 million in FX fees compared to what the major banks charge. That demonstrates there's a real need for what we're offering in this market. When you can put that kind of money back in people's pockets, you know you're solving genuine problems.

DC: The awareness is certainly building. People are starting to understand there are alternatives to those airport FX desks, and Revolut is at the front of that pack. But you've evolved well beyond just travel money, haven't you? You're now offering 30 plus products.

MB: Absolutely. When we launched six years ago, the proposition was simple: bring together disparate financial solutions into one app. Things like overseas money transfer, bill splitting, peer-to-peer transfers. One of the key features from those early days that's still incredibly popular is the ability to transfer any currency directly to another Revolut customer in a different market. No friction, no cost, no waiting around for three days. That was the hook.

But you're right: we've expanded significantly. Today we're a modular platform. There's no set use case for our customers. Some people use us primarily for travel, others for everyday spending, some for investing in crypto or US shares. We build based on what customers tell us they need solved.

DC: That's interesting because as a Gen Xer maybe it's my eyes going, but the app is getting more complex to navigate with all those features. Is product proliferation becoming a challenge?

MB: [Laughs] Fair observation. Look, we're very aware of that, and it's something we're constantly working on. But I'd rather have that problem than the alternative: being too narrow in what we offer. The development continues to be driven by customer feedback. If enough customers are telling us they need something, we'll build it. That customer-first approach has been core to our success.

And here's the thing that keeps me confident we're on the right track: word-of-mouth referrals still represent a large proportion of our new customer acquisition. That's the highest compliment we can receive. When customers are actively recommending us to friends and family despite the complexity, it tells me we're delivering real value.


Revolut Business Australia: 235% Growth in Transaction Volumes

DC: Let's talk about Revolut Business. Small businesses are the backbone of the Australian economy, but they often feel overlooked by the major banks and even by many fintechs. What's happening there?

MB: Revolut Business has been incredible since we launched it in 2023. We've seen 235% growth in transaction volumes over just the last 12 months. The opportunity is massive because you're right: small businesses have been underserved for years.

The really exciting development is our new merchant acquiring product. We've just launched physical terminals and payment gateways through "Revolut Pay." What makes this powerful is we have a double-sided marketplace: a large consumer base who already have Revolut on their phones, and a rapidly growing small business base. When you can connect both sides, you create real network effects.

How Revolut Australia Succeeded Where Other Neobanks Failed

DC: That's a significant expansion beyond your core FX and payments business. Speaking of expansion, where are you with the APRA banking licence?

MB: The process is ongoing, and it remains very important to us. A banking licence enables services like interest-bearing savings accounts and broader credit products. It also provides government guarantees on deposits, which builds customer trust and gives us access to more sustainable long-term funding.

But here's what's critical: the lack of a licence hasn't constrained our product delivery or business growth. We've been very deliberate about that. We've continued shipping products, growing customers, and most importantly, we reached profitability in 2024. That's a very different path from other neobanks in Australia.

DC: Indeed. Most of the local neobanks either failed or were acquired before reaching profitability. What did Revolut do differently?

MB: Our strategy was fundamentally different from day one. We established a strong foothold in payments and foreign exchange first: areas where we could demonstrate clear value and actually make money. Then we expanded the product offering from that profitable base.

A lot of other neobanks tried to be full-service banks from the start, which meant massive infrastructure investment before they had meaningful revenue. They were burning capital trying to replicate everything the Big Four do, just with a better app interface. That's incredibly capital intensive and the unit economics don't work until you have massive scale.

We took a different approach. Build what customers need, prove the economics work, then expand. Stay lean, stay focused, stay profitable.


COVID-19 Pivot: How the Revolut Australia CEO Adapted in 2020

DC: Let's go back to the beginning. You joined Revolut in February 2020 as the first Australia CEO. You started with three people, then literally one month later, COVID hit and the world went into lockdown. What was going through your mind?

MB: [Laughs] Honestly? It was a significant inflection point, to put it mildly. Here we were with a travel-oriented FX proposition, and borders just… closed. Completely. For what ended up being over a year in Australia.

But looking back now, I'd say it was the best thing that could have happened to us. It forced us to think much more broadly and pivot into new opportunities immediately. We accelerated our plans for US share trading, we introduced cryptocurrency exposure, we focused on international e-commerce. All the things that didn't require getting on a plane.

That agility, that bias to action, is core to Revolut's culture. Our founders backed us to make those pivots quickly. We didn't spend six months doing market research and business cases. We identified the opportunity, built the product, shipped it, learned from it. That's how we survived and then thrived despite the pandemic.

Revolut Australia's Remote Work Culture: 100 Employees, Work From Anywhere

DC: You mentioned culture, and I want to dig into that because you've built teams at Virgin under Richard Branson, at Bank of Queensland, and now at Revolut. How do those experiences compare?

MB: They're all very different cultures, but there are principles I've carried through. At Virgin, I learned the power of entrepreneurialism and brand: what it means to genuinely put customers first and challenge incumbents. At BOQ, I learned the discipline of running a bank, dealing with regulators, managing risk at scale.

What I've adapted for Revolut is being very specific about what type of people succeed here. We're rigorous about hiring problem solvers: people who can think critically and exhibit a strong bias to action. We assess that through interview scenarios, not just by asking people to talk about their CV.

DC: Your recruitment process has a reputation for being thorough. And you're doing all of this with a "work from anywhere" policy, which is quite different from the banking norm.

MB: The remote working policy works because of the discipline and mindset of the people we hire. We have high expectations for performance, ambitious quarterly KPIs, and structured measurement. There's a misconception that you need people in an office to have performance oversight. What you actually need is clarity on objectives, rigorous measurement, and people who are self-motivated.

If you've hired properly — true problem solvers with a bias to action — it doesn't matter if they're working from a Sydney office or a beach in Byron Bay. They'll deliver. If you haven't hired properly, having them in an office won't fix that.

DC: You now have 100 people in Australia. When you're hiring, what are the absolute non-negotiables?

MB: Problem-solving ability and cultural fit around action. I'd rather have someone who can think critically, move fast, and figure things out than someone with a perfect CV who needs to be told exactly what to do.

We're also looking for people who are comfortable with ambiguity. Revolut is a founder-led organisation. Nick, our founder, sets ambitious goals without caveats. His goal for us is to be the number one app in the finance category in Australia. Not "number one neobank" or "number one among challengers." Number one, full stop. You need people who find that energising, not terrifying.


Revolut Australia CEO on Taking On the Big Four Banks

DC: That's quite an ambition when you're competing against the Big Four banks who control 80% of the market. After six years and 1 million customers, how's that battle going?

MB: We're bringing genuine competition to a market that's needed it for years. The Big Four have had it pretty comfortable: wide margins, suboptimal user experiences, business models built on customer apathy. We're changing that equation.

What's surprised me is how quickly Australians have embraced an alternative once they try it. The word-of-mouth growth I mentioned earlier: that's people voting with their wallets and their recommendations. That doesn't happen if you're just marginally better. It happens when you're delivering something genuinely different.

Are we number one yet? No. But every customer we win, every dollar we save them, every feature we ship: we're getting closer. And unlike some of our competitors who've fallen by the wayside, we're profitable and sustainable. We're in this for the long term.

DC: Looking forward, what's the vision for the next 3 to 5 years?

MB: All our actions, whether it's our F1 sponsorship, our product development, our marketing, are focused on that number one goal. We want to be the app Australians open every day to manage their money. All their money. Spending, saving, investing, borrowing.

We'll continue expanding our product suite based on customer needs. The banking licence, when it comes through, will unlock more capabilities. We'll keep investing in making the experience better, more intuitive, more valuable.

But fundamentally, it's about meeting Aussie consumer needs better than anyone else. That's been our mission from day one, and it won't change.

Revolut Australia Careers: How to Join the Team

DC: For people interested in joining this journey, where should they look?

MB: Head to revolut.com and check out our careers page. We've got live roles across product, engineering, operations, commercial, compliance: pretty much every function you'd expect. If you're someone who loves solving problems, moving fast, and making an impact, we'd love to hear from you.

DC: Matt, congratulations again on the milestone. It's been an incredible journey to watch, and I'm proud that Tier One People could play a part in it six years ago.

MB: Thanks, Dexter. And thanks to you and the Tier One People team. We couldn't have done it without finding the right people, and that partnership has been crucial to our success.


Revolut Australia has 1 million customers and 100 employees nationwide. The company is certified as a Great Place to Work in Australia and is actively hiring. For more information, visit revolut.com.

About Tier One People

Tier One People is Australia's leading fintech executive search firm. Six years ago, Tier One People placed Matt Baxby as Revolut Australia's founding CEO - a placement that has delivered 1 million customers, $250 million in savings for Australians, and a profitable, sustainable fintech business.

That's what happens when you find the 1% who define what's possible.If you're building a fintech team or looking for your next role in fintech, visit tieronepeople.com or connect with Dexter Cousins on LinkedIn.

Will AI replace people in banking?

An opinion piece by Dexter Cousins, Managing Director of Tier One People.

In late 2022 Chat GPT seemed to come out of nowhere, the truth is the technology is 7 years old and advancing at a rapid rate. Companies have been developing AI tools for decades, and in the last 10 years we've seen a huge increase in the adoption of AI in business.

So why is everyone suddenly scared that AI is going to take their job? I originally wrote this article back in 2017 and have come back to update it several times.

Will AI replace people in banking?

It is a question I am asked everyday. Now if you had asked me three years ago my answer would have been 'no.' 

Today I am not so sure, in fact I am convinced technology will replace up to 80% of jobs in banking.

While it is just a theory, it is not one I have plucked up from thin air. Nor is it based on wild claims about the capability of AI. This post is not intended to alarm people, but there are forces at play that when I follow through to a possible conclusion, there's a very real danger to jobs and our careers.

The Future of work.

Since 2012 I have been absorbed by the changing nature of work. My interest was piqued when I heard about a company called 'Freelancer', a platform connecting knowledge workers around the world.

Ever since I've spent much of my time researching and analysing the disruptive nature of technology, AI and robotics in the workforce. And yes I am worried about my own existence as a managing director of a recruitment business.

And this fear drove me to reinvent my own career, business and approach just to remain relevant. Ultimately I set out to create a business that was recession-proof and could be operated from anywhere in the world with a smartphone and internet connection.

Since Covid hit and remote working has been forced upon us, the term ‘The future of work’ is repeatedly used - but the future is here and has been for some time.

What we are seeing now is a tidal wave of change that has been building up for decades, multiple forces are converging that threaten very rapid change which humans are struggling to keep pace with.

In this two part piece I'll cover the forces and share why I believe they will make 80% of banking staff redundant.

Force one: Purpose-built digital banks create pressure for boards and CEO’s.

There's a lot of debate about Neobanks and if they will succeed. There seems little concern from the incumbent banks that Neo's will ever get the scale to threaten their profits. I feel this is a rather short-sighted and narrow view of the threats.

Australia’s leading bank, Commonwealth Bank, was founded in 1912. It serves approximately 10m customers across retail and business banking mainly across Australia. The bank employs approximately 52,000 people and in 2020 made a net profit of Au$7.3bn or a profit of Au$146,000 per employee

As banks go, they are at the forefront of digital innovation and easily in the top 10 banks globally when it comes to digital. They took the bold step of replacing their core banking system in 2008 and are currently in the process of moving 95% of technology and apps into the public cloud.

Revolut. Some would argue is not a bank although it does hold a European banking license and is in the process of applying for a UK banking license. Launched in 2015, in just six years Revolut has gained 14m customers with operations in the UK, Portugal, USA, Japan, Singapore, India and Australia. 

It offers customers low cost international transfers, access to gold and silver, cryptocurrency, free share trading and in the UK also offers business accounts. Revolut develops products and ships features at a lightning pace, operating more like Amazon than JP Morgan.

Revolut currently employs approximately 2000 employees and is now operating at a profit.

What is not clear at this stage is if Revolut's model will generate big profits like CBA. In order to be as profitable as CBA per employee, they will need to generate Au$292,000,000 profit.

Revolut does not yet offer lending products, which are the most profitable products in any retail banks portfolio. But when Revolut does start lending, how many additional people will they need to employ? 

Definitely not 50,000.

Is Revolut a one off? No, in Hong Kong, Welab has approximately 800 staff and serves 40+ million users/customers.

As more companies like Revolut and Welab gain momentum, increase revenue and exponentially increase profit, surely boards have to question why 52,000 are needed to run a bank?

In Australia we have witnessed 3 CEO’s lose their job in the last two years, all to mishaps in risk and compliance and ultimately human error/interference. The logical conclusion to draw - if processes can be automated to remove the potential risk of human error they will be. 

Force two: Remote working and cloud.

Most banks are listed on a stock exchange, meaning their no1 goal is to generate profits for shareholders. And in order to remain profitable incumbent banks will need to replace people with technology. Shareholders expect returns and dividends and every CEO is incentivized to deliver.

When you already have the lion's share of the market, the only way to deliver more profit is to cut costs. And people are usually where the biggest cost savings can be found.

Many banks are focused on replacing legacy systems and moving to the cloud. Covid19 has accelerated this trend. But could a move to the cloud lead to job losses and displacement?

We have to anticipate that more efficient technology will lead to job cuts, particularly for those who's jobs are based on data input and spreadsheets. But there are greater implications

Commonwealth Bank is ahead of the curve having replaced the core banking system and moved to the public cloud. Matt Comyn the CEO is intent on delivering a new experience for customers. And to help he is bringing in the very best talent from the startup and Fintech world. 

Developers, engineers, cybersecurity, blockchain, data science. The list of talent suggests CBA identifies itself as a silicon valley tech giant, much like Google, Facebook and Netflix. 

As more and more banks replace legacy systems and move to the cloud their demand for similar skill sets will increase. We are seeing this with other digitally savvy banks like JP Morgan and Goldman Sachs.

The demand for these skills is high, but supply is low, especially if you look locally. Here in Australia we see comparably average software developers with 2-3 years experience commanding $200,000 per year. In the past many banks have made do with local talent. Now they are looking globally for the very best talent in the market.

If you go to India or Eastern Europe you can get incredible developer and engineering talent talent for a fraction of the cost. With a move to cloud banks realise many of their staff can work remotely, which means technically a job can be done anywhere in the world.

This potentially threatens local jobs in two ways. 

  1. Lower skilled workers miss out on the opportunity of higher skilled jobs and salaries to highly skilled talent overseas. Without the need for Visas, work permits, travel, relocation etc employment costs can be drastically lowered. 

2. If a job can be done remotely, technically it can be done anywhere in the world, meaning cheaper labour is available. Will lower skilled workers miss out on the jobs they are qualified for to overseas talent who can perform the same tasks at a fraction of the cost?

Force three: Artificial intelligence.

There’s a recent trend where offshore jobs have been brought back onshore. One area we’ve seen this most is in customer service, especially since Covid. Bank branch staff have been repurposed as customer service/contact centre staff.

This is good news in the short-term. But there’s a looming risk to jobs. We work with several Ai companies who work with banks and are in the process of automating customer service. Working closely with the customer service staff, actions are input into Ai/Machine learning models and emulated.

I’ve personally seen trials of the technology and it is scary how good it is for dealing with general enquiries. I was on hold for 3 hours to my bank last week for a simple inquiry that’s still not resolved, waiting in a queue for a human to answer!

Artificial intelligence is being adopted in Customer Service, Risk, Pricing, Compliance, Finance, Treasury, basically every area of the banking industry.

While it will never replace humans completely it will take away many of the mundane and repetitive tasks. It’s feasible that a department of 50 could become a department of 5 SME’s supported by a data scientist and Ai.

Force four: Open Banking and CDR.

The promise of CDR (Consumer data Right) is some way off. It’s an ambitious plan to give consumers the right to use their data for their benefit. Imagine applying for a mortgage and getting unconditional approval in minutes. That is the promise of open data.

Initial progress is slow, but don’t underestimate how fast things will move once there is traction. Tier One People is working with well-capitalised startups with a vision to completely disrupt lending. 

The applications for open banking threatens jobs on many levels.

The first two jobs at risk are credit and underwriting. With access to my entire past 10 years of spending and online data, credit risk models will be able to give a decision instantly. Just ask anyone applying for a home loan right now if this is something they want. People are losing deposits on houses because it is taking banks 3-4 months to give a decision on an application.

Now imagine a world where you are instantly given a decision and approved. This potentially takes away the need for mortgage advisers, underwriters and credit assessors. And because it is all automated with audit trails, there’s no need for compliance either. 

Force five: The next generation of customers.

My kids are 10 and 8. They love video games and can tell you everything you want to know about Neobanks. They closed down their school bank account recently.

“How dare a bank expect me to turn up to school with cash, fill in a deposit form and not let me access my money when I need it”

Now they have a Spriggy account (with cool star wars cards) and Revolut kids accounts. My mum and siblings (living overseas) regularly send the kids money to their Revolut accounts. It hits the account in 30 seconds with no international fees! No waiting 4 days and giving 10-20% to the bank in fees and conversion charges. 

They spend most of their money on Avatars in a game called Roblox. You may have heard about it, the company just listed on the NYSE and the share price pretty much doubled.

About half of American kids under 16 are on the platform! So what does this have to do with banking? Quite a bit actually.

First of all the game has its own digital currency, Robux. You can use Robux to buy avatars and play games which other people build. You can even build your own games and get paid Robux when people play your game.

The world my kids are growing up in is a one where they don’t trust banks, they don’t see a need for banks and they are very comfortable with digital currencies and storing them in digital wallets.

We are living in a world where businesses are built almost overnight if they fit the needs of customers. If they don’t, they go bust just as quickly. Blackberry is a great example.

There is no way my kids will tolerate being on hold for 3 hours because of legacy system problems. They will just close the account and go somewhere better. 

It is this shift in customer behaviour that potentially poses the greatest threat to banking jobs, mainly because banks are in danger of losing their relevance.

When I first started working, I was paid in cash. I never used nor needed a bank account until my employer began electronic transfers of salaries.

But let’s say my kids choose to be paid in Robux or Bitcoin, like the Basketball star Russell Okung. It goes straight to a digital wallet and maybe held in a cold storage wallet. What kind of impact does this have on bank deposits and their capital adequacy?

We have seen the first glimpses of the changing behaviours of customers with the rapid decline in new credit cards. Instead people are choosing BNPL products with interest-free credit options instead of high-interest cards.

As we move to a negative interest rate scenario, it will cost customers to keep their cash in a bank, will we see deposits shift into digital currencies and gold?

If banks get into capital adequacy trouble, will we see consolidation and further job cuts?

In conclusion banks need to evolve like every other industry and technology will disrupt the model. It is up to us as individuals to recognise and anticipate the changes and keep relevant. This requires reinvention and a consistent focus on personal development.

In the next post I’ll share my thoughts on what the future of banking will look like, the skills in demand and how you can reinvent yourself to remain relevant.

Matt Baxby Revolut CEO appointment

Matt Baxby Appointed Revolut CEO for Australia: How Executive Search Delivered the Perfect Fintech Leader


Leading executive search firm Tier One People partnered exclusively with global fintech giant Revolut to appoint Matt Baxby as Australia Country CEO.

Executive Search Excellence for Australia's Growing Fintech Sector

Global fintech leader Revolut has appointed Matt Baxby as Revolut's new Australia Country CEO, following an exclusive executive search conducted by Tier One People, a top executive search firm specializing in fintech companies Australia.

Why Matt Baxby Was the Right Choice for Revolut

Matt Baxby brings an exceptional combination of traditional banking expertise and entrepreneurial mindset to Revolut Australia. His experience includes working directly under Sir Richard Branson at Virgin, where he developed a deep understanding of disruptive financial services—crucial experience for leading one of the world's fastest-growing fintech companies in Australia.

Our relationship with Matt Baxby goes back to 2010, when he spearheaded the relaunch of Virgin Money Australia. We had the privilege of helping him build that founding team through our executive search process, which gave us unique insight into his leadership capabilities and cultural fit for Revolut's ambitious Australian fintech expansion.

Revolut's Explosive Growth: A Case Study in Fintech Success

The timing of Matt Baxby's Revolut appointment is particularly significant. The announcement coincided with Revolut's latest funding round—a massive US$500 million investment at a US$5.5 billion valuation, cementing its position among elite fintech companies Australia is watching closely.

When our executive search firm first started discussions with Revolut in May 2019, the company had 4 million customer accounts and 700 employees worldwide. Today, those numbers have exploded to 10 million accounts and 2,000 employees. The business nearly tripled in size during the executive search and onboarding process alone—a testament to Revolut's momentum in the global fintech market.

How Top Executive Search Firms Navigate Complex Fintech Recruitment

This executive search process stood out for all the right reasons. The Revolut team proved to be an absolute dream to partner with from start to finish.

Throughout the entire process, our Tier One People team—recognised as a top executive search firm for Australian fintech and technology companies—worked as a remote extension of Revolut's Singapore-based recruitment team. The level of transparency, collaboration, and open communication transformed what could have easily become a complex, multi-country executive search into a remarkably smooth operation.

The Future of Fintech Companies in Australia

We're excited to see Matt Baxby lead Revolut's charge into the Australian market. The combination of his proven track record in challenger banking and Revolut's global fintech expertise creates a powerful foundation for success in the competitive Australian fintech landscape.

As fintech companies Australia-wide continue to disrupt traditional banking, Revolut is positioned to become a major player under Matt Baxby's leadership. His experience launching and scaling innovative financial services brands makes him ideally suited for this role.

Partner with a Top Executive Search Firm for Your Fintech Leadership Needs

The entire Tier One People team wishes Matt Baxby and the Revolut team every success as they bring their innovative financial products to Australian consumers. As a top executive search firm specializing in fintech companies Australia, we look forward to continuing this partnership as the business grows.

Looking for executive search expertise for your fintech company? Tier One People specialises in placing C-suite leaders across Australian fintech and technology sectors.

Will Mahon-Heap - Revolut

Revolut is looking for Australia's top talent.

For those who are not aware of Revolut it is a phenomenal growth story. Launching in 2015 Revolut has over 5 million customers in Europe, and another 350,000 joining each month. June 12th 2019 saw the launch of a public beta in Australia. Find out more about Revolut

Will, give us a brief introduction to Revolut.

Will: Revolut launched in July 2015 as a solution to hefty bank fees and bad exchange rates when sending and spending money abroad. Our founders, Nik and Vlad, are no strangers to the worlds of finance and tech, so it was clear from the start what needed to be done.

What makes Revolut different to the big banks?

I should start by saying that Revolut isn’t a bank in Australia right now, although we were recently granted a banking licence by the European Central Bank.

What differentiates us from traditional banks and systems, are unprecedented levels of freedom and control for our users. Customers can open an account from their phone in minutes, then spend and transfer money around the globe at the real exchange rate, hold and exchange up to 15 currencies in the app, and manage their money better with built-in budgeting and spending analytics. European customers can also receive their salaries with Revolut, and use Apple Pay.

Tell us about you and your work with Revolut.

Before joining Revolut, I was a lawyer at a firm called Russell McVeagh, then spent three years building a crowdfunding Fintech startup, Equitise, with a couple of co-founders. It was an amazing experience and I learned a lot, but I heard about Revolut and thought it had unique potential to go global from day one. They had a small team solving a real problem that affects billions of people around the world.